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Skincare doesn't have to be hard

discover our first product
the moisture maskthe
moisture
mask

a creamy, easy-to-use treatment that softens and hydrates your skin, with powerful moisturizing ingredients and fresh notes of ginger

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The Moisture Mask

$36.00

Our first product is here to soften and smooth your skin in as little as 15 minutes.

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The Ritual Set

$42.00

Enhance your experience with our ritual set, which includes the Moisture Mask, a bundle of palo santo, and matches.

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RELAX

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Smooth on a thick layer whenever your skin is feeling dry, dull, or tired…

meet the skin saviors

our hero ingredients

hyaluronic acid

Hyaluronic Acid illustration

an ultra-hydrating active that can bind 1,000 times its weight in water for long-term moisture and smoother, younger-looking skin

niacinamide

Squalane illustration

a naturally occurring form of vitamin B3, niacinamide improves the skin barrier and prevents dehydration

ginger extract

Ginger illustration

ginger’s natural antioxidant properties help protect your skin against damaging free radicals

turmeric extract

Turmeric illustration

packed with the potent active curcumin, turmeric is naturally anti-inflammatory and helps brighten the skin

squalane

Soft face illustration

this plant-based emollient easily penetrates the skin to lock in moisture and soften its texture. our squalane is a USDA-certified bio-based product

soft stuff

playlists, meditations, and recipes to enhance your ritual—
plus interviews with inspiring friends

Model holding flower.

soft sounds:
our first guided meditation

the best way to spend 15 minutes while you mask—or whenever you need to unwind

read more
Model holding Negroni drink to mouth.

soft drinks:
our ginger negroni

a bright, slightly-spicy cocktail to boost your after-work relaxation

read more
Model with headphones on.

friends of soft:
meet ryan

the designer, artist, and soft model shares his thoughts on masculinity and self-care

read more

soft sounds:
our first guided meditation

the best way to spend 15 minutes while you mask—or whenever you need to unwind

read more

soft sounds

tunes to boost your mood:
clairo, blood orange, toro y moi, gus dapperton, and more

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@soft__skincare